Join us for Screen Time for 1.9B Kids: What's the Future? It's our previously planned SXSW panel reimagined into a webinar, and our idea of bringing a little bit of South-by-Southwest festivity into your home office -- think SXSW inspo without the Tito’s hangover.
Media leaders Halle Stanford (President of Television, The Jim Henson Company), David Kleeman (SVP Global Trends, Dubit) and Monica Landers (CEO, StoryFit) will discuss the factors that shape kids’ TV and movie choices and whether you can measure the “formula” of that content. They will also share well-informed predictions about the future of children’s programming.
Characters make or break a story and their interactions should move the plot forward. In this webinar, we will look at the latest character research and discuss how it supports a new narrative model that many of the top streaming and premium blockbusters have in common.
Top media experts, Matthew Grizzard, Ph.D., The Ohio State University, and Robert Lewis, Ph.D., StoryFit Media Psychologist will present their groundbreaking research on character likeability and character interactions. Jeff Gomez, CEO and transmedia producer, at Starlight Runner, will share his experience working with major Hollywood studios on the Collective Journey and how data-informed insights can help to create more meaningful content.
The conversation about gender inequality in films has been going on for a while. We’re no longer surprised when reports demonstrate that female characters have a cumulatively smaller percentage of dialogue than male characters.
But beneath those numbers, there’s a wellspring of information: details about the kinds of characters, relationships, and plots audiences really want to see in films and TV shows. The details are in the data, and the data is in the scripts themselves.
In this webinar, we will discuss what AI uncovers about gender stereotypes and success. Join industry thought leaders as they share groundbreaking research & discuss why measuring is the first step toward improvement.
Hollywood is in the midst of a book adaptation boom -- studio execs are perusing bookshelves for the next big hit! Experts agree that some of the recent successes have been attributed to filmmakers paying closer attention to the source material. After all, if your project has a large fan base, it's important to stay true to the brand.
Register for our on-demand webinar and you'll learn how StoryFit uses AI-powered technology to compare a script to a book. We will walk you through a Case Study, using Little Women as an example.
Success at the box office is hard; millions of dollars are spent before a film is ready for audiences, making them risky and expensive propositions. With this massive amount of uncertainty, studios are looking for risk mitigation tools earlier in the development process.
StoryFit uses AI to deliver affordable story research that identifies potential script problems pre-production, pre-audience, or pre-release. We will showcase how we pinpoint issues before you get feedback through audience research that is costly to change.
In this webinar, we'll share real movie examples with character, genre, and thematic issues. After all, we're not wanting you to go against your gut, but to benchmark your project against measurements that have no ulterior motive.
.png)
Data-driven entertainment companies like Netflix are disrupting business as usual. Machine learning and artificial intelligence (AI) are becoming must-have capabilities to remain competitive.
Many studios aren't sure of the benefits or are hesitant to implement AI story research solutions because of 4 major concerns: (1.) It's challenging to find the expertise and budget required to build an accurate AI tool that supports creative instincts. (2.) Studios lack a comprehensive story library and metadata, impacting the ability to make fully informed decisions. (3.) Implementations are prohibitively lengthy, and that affects speed to market. (4.) There is not enough time as technology and research teams are already overtasked.
In this webinar, we discuss these issues and provide practical, actionable solutions to each challenge. You'll Learn:
Go beyond standard comp benchmarks like box office and genre and dive deeper into the actual story, characters, and themes.
