How Character Interactions Impact Drama Success
The goal of this Whitepaper is to showcase how character social networks impact six different metrics for viewership and audience ratings.
- Complexity in character social networks boosts success uniquely for drama.
- There is room to optimize budgets by focusing on innovative story.
- The psychology of drama is different from other genres. Characteristics include more serious, conflicting, and complex storylines. This is why drama success depends on different factors.
- The shift toward streaming platforms is increasing both the demand and supply of episodic drama.